MARK'S BLOG
Is it Drapes or Draperies?
December 10, 2009
Whenever asked this question I unequivocally respond, “Most definitely, Draperies.” You see, drape is a verb. To drape. As in, He draped his coat over the chair and looked menacingly into her eyes, as if to say, ‘Don’t even think about calling those beautiful window treatments drapes!’ Or, She draped her shawl over her shoulder, rolled her eyes while lighting a cigarette, and loudly asked, in an accusatory voice, ‘Where the hell did you get those god-awful drapes?’
Now, if you sell window treatments for a living, as I do, keep in mind that people do not want to pay good money for a verb. Verbs are fleeting. Always in motion and seldom ready to stand-alone. They need a subject or object to lean on. People want something self-reliant, long-lasting – something that’s gonna stick around for a while – like a noun. It’s stationary, fixed, not goin’ anywhere and proud of it.
I prefer terminology that suggests longevity and permanence (and that will increase my income potential, of course). Let vagabonds and Philistines have their drapes. Give me my draperies, sir, or prepare to be publicly draped in insult and shame!